The Evolving Role of the Product Marketer in the Product-Led Era

On-Demand Webinar

Overview

The Product-Led era is ushering in a golden opportunity for product marketers. In this session, Abby Hehemann Sr PMM at Getresponse will analyze how Product Marketers can be customer-first and product-obsessed to drive rapid growth in their organizations.

About The Speaker

Abby Hehemann

Abby Hehemann

Senior Product Marketing Manager at GetResponse

In her role as Senior Product Marketing Manager at GetResponse, Abby focuses on strategic product positioning and value-driven messaging. She works to develop a deep understanding of customer needs and execute high-impact GTM, lead gen, and retention campaigns. Abby demonstrates her passion for customer success by developing online marketing training programs and hosting educational webinars.

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