Eleftheria Zourou
Founder and CEO, Doctoranytime
Eleftheria ‘s first interaction with a “customer” was in the small toy shop of her grandfather, where she understood early enough that sales increase when you sell what consumer needs. She studied Business administration and marketing in University of Piraeus and started her career in Procter and Gamble, where she learned that a good marketer should be in touch with the consumer and get in his shoes, a more formal way to put what she had early enough understood. Then she moved to ΔΟΛ, where she did marketing for women magazines and having acquired interesting experience from the media world she moved to L’Oreal.
Nothing compares to her entrepreneurial life, bringing into life a new fresh idea in the internet/health sector, DOCTORANYTIME.GR. It’s the idea that brings her closer to what she dreamt of: an easier, faster and more patient friendly access to the Greek healthcare system.
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[Panel Discussion] Empowering Gender Diversity: Driving Change in the Boardroom
Over the next five years, efforts to increase gender diversity in boardrooms will intensify. This push is driven by stakeholder pressures, government regulations, and cultural shifts. However, achieving true gender diversity involves more than just quotas; it also requires addressing biases, providing mentorship, and creating inclusive policies.
The upcoming panel discussion aims to underline the importance of gender diversity in corporate leadership and explore ways to instigate meaningful change. Panelists will share insights on the current state of gender diversity in boardrooms, discussing both progress and challenges. They will highlight the benefits of diverse perspectives at decision-making levels, which positively impact organizational performance and success.
Panelists will also address barriers that impede women's advancement, such as unconscious bias, limited mentorship opportunities, and systemic inequalities. Strategies for overcoming these obstacles will be explored, including inclusive hiring practices, supportive work cultures, and leadership development programs for women.
Moreover, the panel will stress the role of men as allies in promoting gender diversity, emphasizing the need for male leaders' active support and advocacy, and the establishment of gender balance policies.
The upcoming panel discussion aims to underline the importance of gender diversity in corporate leadership and explore ways to instigate meaningful change. Panelists will share insights on the current state of gender diversity in boardrooms, discussing both progress and challenges. They will highlight the benefits of diverse perspectives at decision-making levels, which positively impact organizational performance and success.
Panelists will also address barriers that impede women's advancement, such as unconscious bias, limited mentorship opportunities, and systemic inequalities. Strategies for overcoming these obstacles will be explored, including inclusive hiring practices, supportive work cultures, and leadership development programs for women.
Moreover, the panel will stress the role of men as allies in promoting gender diversity, emphasizing the need for male leaders' active support and advocacy, and the establishment of gender balance policies.
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