Disrupt (AI) Summit Series Presents

PLG Disrupt Summit Athens · Part of the Gen AI Unfold Initiative

Empowering Product & Tech Leaders To Drive Impact In The AI Era

May 14–15, 2026 · OTEAcademy — Athens, Greece

The annual summit by Product-Led Hub — designed for current and aspiring product & tech leaders who want to upskill, connect, and learn how to climb the career ladder in the AI era.

Format
2 Days · Multi-Track
Audience
Product · Tech · Leadership
Companies
400+ Represented
Venue
OTEAcademy Athens
400+
Companies
53%
Technologists
32%
Product Managers
73%
Manager / Lead / Head

Info & About

The summit for Heads, Directors, VPs & aspiring product leaders

PLG Disrupt is the annual summit organized by Product-Led Hub, designed for current and aspiring tech and product leaders aiming to upskill, connect, and learn how to climb up the career ladder.

Part of the Gen AI Unfold initiative, the summit delivers a focused agenda of keynotes, panels, and hands-on AI product workshops led by global and local product leaders — covering AI-driven product strategy, discovery, delivery, and the leadership skills needed to drive impact in an era defined by Generative AI.

Across two days at OTEAcademy Athens, attendees explore how to leverage AI across the product lifecycle, sharpen their leadership edge, and connect with a community of 400+ companies and the people shaping product in the intelligence economy.

What to Expect

Two days. Built for product.

01

Packed Agenda

Immersive keynotes, panels, and short & long-form sessions showcasing best practices adopted by leaders in the product arena.

02

AI Product Workshops

Hands-on workshops delving into established AI product frameworks — from discovery to delivery in the AI era.

03

Networking

Learn from the best in the field as they share knowledge on stage — but stay for the relationships you'll build with other attendees.

PLG Disrupt Summit 2026 · Agenda Themes

Where the conversation goes deep

Join us as we deep dive into the industry's best practices on AI and product development.

01

Leveraging AI to enhance product features and user experience.

02

Using AI to analyze data and inform product strategies.

03

Implementing AI tools to automate repetitive tasks and improve efficiency.

04

Utilizing AI to gain deeper customer insights and deliver personalized experiences.

05

Addressing ethical considerations and governance in AI applications.

Previously Sponsored By

XM
OPAP · Allwyn
IBM
Qualco
OpenBet
Eurobank
Engel & Völkers
Kaizen Gaming
GWI
Netcompany

Watch On Demand

Sessions from Past Summits

Missed a summit? Every session is available on demand — from AI-powered product management and vertical agents to data-informed strategy and product leadership.

PLG Disrupt 2025

Becoming the Iron Man of Product Management: Unleashing AI & LLM Superpowers

Product Management · LLMs · AI Strategy
▶︎ Watch
PLG Disrupt 2025

Vertical AI Agents: Unlocking Industry-Specific Intelligence

Agents · Vertical AI · Enterprise
▶︎ Watch
PLG Disrupt 2025

Building Product Teams That Thrive in the AI Era

Leadership · Team Building · AI
▶︎ Watch
PLG Disrupt 2024

Data-Informed Product Strategy at Scale

Product Strategy · Data · Analytics
▶︎ Watch
PLG Disrupt 2024

From Roadmap to Impact: Driving Outcomes as a Product Leader

Product Ops · Outcomes · Roadmapping
▶︎ Watch
Disrupt Series

Explore the full Disrupt Summit Series video library

All Summits · 100% On Demand
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They Said About Us

What Attendees Say After Summits

From principal engineers to heads of product — here's what participants take away from the PLG Disrupt Summit.

PLG Disrupt offered engaging sessions showcasing diverse AI applications across the product lifecycle. The fast-paced format kept the experience dynamic and captivating throughout.

Principal EngineerNetcompany

A truly enlightening experience — a showcase of cutting-edge innovations and thought-provoking discussions led by product pioneers. I walked away inspired and better informed about the future of product.

Senior UX LeadOpenbet

Exceptionally well-organised and seamless to attend. A great example of how a professional product event should be run. Looking forward to the next one!

Head of ProductUnisystems

Attended by Product & Tech Leaders from Companies Like

Amazon
Microsoft
Oracle
OPAP
Vodafone
LinkedIn
Booking.com
Workable
Anaplan
Dialectica
Qualco
IBM

Join Us in Athens

Be part of the product movement

Connect with product managers, tech leaders, and the people driving impact in the AI era — two days, multiple tracks, one community.