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How to Measure your Product Success with KPI Trees
STAGE: NEW STAGE
Measuring the success of a product is crucial for any business strategy. This workshop will focus on utilizing Key Performance Indicators (KPIs) and KPI trees to effectively measure product success.

A KPI tree is a structured visualization tool that breaks down overall business or product objectives into specific, measurable metrics. It resembles a tree, with a main objective as the trunk, key results as limbs, and individual KPIs as branches.

The benefits of using KPI trees include clarity, focus, alignment, and easier issue identification. By breaking down objectives, teams gain a clear understanding of what needs to be achieved and can concentrate efforts on improving metrics that directly impact higher-level goals. KPI trees also ensure alignment among employees and facilitate the diagnosis of issues at a granular level.
Sofia Michili
Sofia Michili
Group Product Manager, Hotjar
Date
Thursday, May 30, 2024
12:45 -
14:45 EEST
60 MINS
Track
Product Metrics
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Speaker

Sofia Michili
Group Product Manager, Hotjar

Product leader with over 10 years experience in tech, product and design in various industries and product offerings. My mission is to empower PMs to grow and create products with real impact for users and the business.

Strong believer in iterative product development, I like to challenge my team to think of the smallest possible increment to deliver user value and learn from user feedback and data. I also believe the biggest impact can be achieved by bigger bets, not small product optimizations and encourage my team to look for real impact in what they do.

In her free time she likes to challenge herself to learn new things, live offline, teach product and help stray cats in Athens.

Connect with Sofia Michili on:
Sofia Michili

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